Crisis Management
It's widely accepted that the reputation you've spent years building up can be lost in a matter of minutes if something goes badly wrong.
The definition of a crisis may be different for every organisation but the planning shouldn't be.
Understanding the needs of your stakeholder - the media, your staff, suppliers and customers - in these situations is essential. Providing reliable and accurate information will go far in assisting a factual and balanced understanding of any incident.
Wave, through experience, is well placed to advise on this type of issue.
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